About Us.

We combine the warmth and professionalism of Mexican hospitality, with the experience and trust of Northstar Senior Living.

About us

La Pueblita is the result of many years of planning and development by an international group of health care and business professionals. The project was spearheaded by Dr. Jose Trinidad Zepada Santoscoy, a surgeon from Guadalajara Mexico with a long history of entrepreneurial experience in the medical and health insurance industry. In the early 2000s, Dr. Jose Trinidad Zepeda Santoscoy and his colleagues launched the largest private health network in Mexico–MediPlan. The plan added Assisted Living coverage in 2017 and is modeled after senior living service plans in the United States. The increasing demand for quality affordable senior care among both foreigners and Mexicans led to the creation and development of La Pueblita, which will offer world class Senior Living service to Mexico at affordable prices.

Over the past 7 years, Dr. Santoscoy and his team have worked with numerous experts in the field of gerontology and senior living, and has assembled a team of business people, researchers and health workers to create a world class retirement community that will meet the short and long term needs of seniors.

La Pueblita is excited to announce that Northstar Senior Living, based in Redding, California, will be the operations and management team. Northstar has years of experience in senior housing management, consulting operations, and prides itself on offering a “personal and carefree living environment for all of their residents with service based on integrity, honesty and dignity”.


La Pueblita is a world class senior living community located along the shores of Lake Chapala, 40 minutes south of the Guadalajara International Airport. Inspired by the rich culture and spirit of Mexico, this resort-community offers a full range of quality services and amenities, health and wellness programs, and daily social and cultural activities to keep everyone engaged.

Beyond the services and amenities, La Pueblita offers the warm embrace of Mexican hospitality and a compassionate caring, staff who treat seniors with the respect and courtesy they deserve. Residents can relax and unwind knowing that their safety and satisfaction will be our highest priority. La Pueblita offers world class senior living for those who are seeking a unique and joyous alternative to traditional senior living.

Scheduled to open in the summer of 2020, La Pueblita – Ajijic will be the first of many communities to be developed in Mexico by this group to meet the growing demand of both national and foreign seniors. We look forward to serving you!

Our Mission

We serve our residents with compassion and enthusiasm, making happiness a daily priority. At La Pueblita, one can feel free to live new experiences and be part of a unique community of adventurous individuals who enjoy a healthy and satisfying lifestyle. Our mission is to ensure the long term health and happiness of our residents.

Core Values

  • Honesty
  • Respect
  • Responsibility
  • Integrity


La Pueblita will be completed in June 2020. The developer group is already working on replicating this model to other parts of Mexico. These sites will be located where there are already communities of foreigners living in retirement.
Residents of La Pueblita can choose between the following options to live, or even exchange their home, or just spend a vacation in one of them: